Blue Moon was created in 1995 at the Sandlot Brewery in Denver, CO, inspired by a love for baseball and a desire to craft well-made beers with a Belgian twist. One standout brew, initially named “Bellyslide Wit,” gained popularity, leading to its iconic renaming as Blue Moon® Belgian White Belgian-Style Wheat Ale after a fan remarked that “a beer this good only comes around once in a blue moon.” Since then, Blue Moon has become a favorite among baseball fans, enhancing the experience at home and at the ballpark.